Real World Entrepreneur Training

Not Your Ordinary 'HOW TO START A BUSINESS COURSE" | taught by Wendy Mayhew

Course description

Real World Entrepreneur Training (RWET) IS NOT just another "how to start a business" course. It's a course so different than other courses you will be BLOWN AWAY BY WHAT YOU WILL LEARN. Not only what you will learn, BUT HOW YOU ARE GOING TO LEARN IT!


“You can either learn from Mayhew’s material or from the mistakes you make. Your decision, but I would watch the videos.”

Dr. Sean Wise, Professor of Entrepreneurship
Ryerson University
Startup Canada’s Mentor of the Yea
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How is RWET different than other courses on how to start a business?




  • RWET covers the overlooked fundamentals needed to start a business
  • Learn from others going through the steps of starting a business
  • Interactive - Industry experts work with entrepreneurs on solutions to help with their business
  • You won't feel alone anymore as you watch and learn from entrepreneurs facing the same challenges you are having
  • Learn from 13 different experts who advise and mentor business owners just like you. It will feel like you have your own mentor.
  • All video, no talking heads or slides
  • Suitable for all ages of entrepreneurs
  • Even if you are in business you will still learn more than you thought you knew
  • 13 episodes and over 7 hours of content
  • Downloadable summary sheets for each episode

The interaction with business mentors, lawyers, accountants, financial experts, etc., is vital to the whole entrepreneurship experience, and it’s a huge part of the value that Real World Entrepreneur Training brings.

When I enrolled, I had high expectations given the lecture titles. The course actually surpassed the expectations due to the delivery. There is a lot of real world examples, real world successes, real world failures, real world advice. I know that’s the course title, but I still didn’t believe there would be so many real examples based on real businesses. Thanks!

RWET Student


RWET will help you with understanding:

  • the importance of a business plan and what should be included
  • the different types of business structures
  • why a partnership agreement is important if you aren't the sole owner
  • types of financing available
  • accounting practices
  • being prepared for the launch of your business
  • branding & visual identity
  • social media
  • driving traffic to your website
  • marketing
  • sales
  • pitching to a VC
  • messaging and working with the media


FAQ's

Is this course suitable for all types of business?

It doesn't matter the type of business you are starting, whether it is a small business consulting firm or an innovative technology company, the information in the Real World Entrepreneur Training courses will be beneficial to your start-up.

How long is the course?

Real World Entrepreneur Training, All Episodes, has approximately 7.5 hours of content. This consists of 13 episodes. Each of the episodes is broken into segments. Some episodes are longer than others.

How long do I have to watch all the videos?

You have 365 days from the date of purchase to take the course.

Do I need to watch each of the episodes in order?

It isn't necessary but is recommended. Starting a business is a process and if you follow the order you will more than likely start your business faster and get to commercialization sooner than expected. You should watch The Dreaded Business Plan first and take the steps to start working on your business plan and then move to the next episode and do the same thing.

What if I have any questions?

You can contact the instructor, Wendy Mayhew, directly via email with any questions.


Wendy Mayhew
Wendy Mayhew
Founder, Business Launch Solutions

Wendy, Founder of Business Launch Solutions, is a businesswoman with a flair for helping first-time entrepreneurs establish successful businesses, a published author and advocate for seniors in business.

  • A business owner for 35 years
  • Canada's most influential advocate and catalyst for seniors as entrepreneurs, co-founders and employees
  • Affiliated with organizations around the world in advancing awareness of seniors in business
  • Advocate for the under served Small Business start-ups
  • Adviser and contributor to Startup-Canada
  • Sought after contributor and speaker at Colleges/Universities and organizations supporting both entrepreneurship and seniorpreneurship
  • Real World Entrepreneur Training was the first digital product to be published by McGraw-Hill Ryerson as a credit course
  • Best selling author of Building Your Dream, A Guide to Starting Your Business


Awards

  • Senior Entrepreneur of the Year (Ontario)
  • Finalist for Business Woman of the Year
  • Finalist for Visa Small Business of the Year
  • Finalist Bootstrap Awards


Speaking & Workshops

  • Discovering Entrepreneurship
  • Discovering Entrepreneurship as an Encore Career
  • The Good, The Bad and the Ugly
  • First Steps of Starting A Business Workshop


If you would like to book Wendy to speak at your next event or facilitate a workshop, please contact her directly at wendy@launchitright.com.

Wendy Mayhew
wendy@launchitright.com

Course Curriculum

About Real World Entrepreneur Training
00:55
Get Started Now! FREE
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The Dreaded Business Plan
15:13
The Dreaded Business Plan - Learning Objectives FREE
The Dreaded Business Plan - Episode 1 - Introduction FREE
The Dreaded Business Plan - Expert Session
The Dreaded Business Plan - Expert Summary
The Dreaded Business Plan - Entrepreneur Summary & Reflections
The Dreaded Business Plan - Summary
The Dreaded Business Plan - Notes
The Dreaded Business Plan - Elements of a Business Plan
The Dreaded Business Plan - Goals & Strategy
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Business Structures
10:13
Business Structures - Learning Objectives FREE
Business Structures - Introduction FREE
Business Structures - Expert Session
Business Structures - Expert Summary
Business Structures - Entrepreneur Summary & Reflections
Business Structures - Summary
Business Structures - Episode Notes
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Partnership Agreeements
22:07
Partnership Agreements - Learning Objectives FREE
Partnership Agreements - Introduction FREE
Partnership Agreements - Expert Session
Partnership Agreements - Expert Summary
Partnership Agreements - Entrepreneur Summary & Reflections
Partnership Agreements - Summary
Partnership Agreements - Episode Notes
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Financing Your Business
20:44
Financing Your Business - Learning Objectives FREE
Financing Your Business - Introduction FREE
Financing Your Business - Expert Session
Financing Your Business - Expert Summary
Financing Your Business - Entrepreneur Summary & Reflections
Financing Your Business - Summary
Financing Your Business - Episode Notes
Financing Your Business - Expert Notes
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Accounting
30:55
Accounting - Learning Objectives FREE
Accounting – Introduction FREE
Accounting – Expert Session - Bookkeeping
Accounting – Expert Session - Payroll
Accounting – Expert Session - Accountant
Accounting – Expert Summary
Accounting – Entrepreneur Summary
Accounting – Summary
Accounting - Episode Notes
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Getting Ready to Launch
29:59
Getting ready to Launch - Learning Objectives FREE
Getting Ready to Launch - Introduction FREE
Getting Ready to Launch - Expert Session
Getting Ready for Launch - Expert Summary
Launching Your Business – Entrepreneur Summary & Reflections
Launching Your Business – Summary
Launching Your Business - Episode Notes
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Branding & Visual Identity
28:43
Branding & Visual Identity - Learning Objectives FREE
Branding & Visual Identity - Introduction FREE
Branding & Visual Identity - Expert Session
Branding & Visual Identity - Expert Summary
Branding & Visual Identity - Entrepreneur Summary & Reflections
Branding & Visual Identity - Summary
Branding & Visual Identity - Episode Notes
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The 5 P's of Marketing
48:44
The 5 P's of Marketing - Learning Objectives FREE
The 5 P's of Marketing – Introduction FREE
The 5 P's of Marketing – Expert Session - Person
The 5 P's of Marketing – Expert Session - Place
The 5 P's of Marketing - Expert Session - Price
The 5 P's of Marketing – Expert Session - Product
The 5 P's of Marketing – Expert Session - Promotion
The 5 P's of Marketing – Expert Summary
The 5 P's of Marketing – Entrepreneur Summary
The 5 P's of Marketing – Episode Summary
The 5 P's of Marketing - Episode Notes
The 5 P's of Marketing - Expert Notes
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Social Media Marketing
42:03
Social Media Marketing - Learning Objectives FREE
Social Media Marketing – Introduction FREE
Social Media Marketing – Expert Session - Overview
Social Media Marketing – Expert Session – Facebook & Twitter
Social Media Marketing – Expert Session – Measuring Results
Social Media Marketing – Expert Summary
Social Media Marketing – Entrepreneur Summary & Reflections
Social Media Marketing – Episode Summary
Social Media Marketing - Episode Notes
Social Media Marketing - Expert Notes
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Driving Traffic to Your Website
47:16
Driving Traffic to Your Website - Learning Objectives FREE
Driving Traffic to Your Website – Introduction FREE
Driving Traffic to Your Website – Expert Session
Driving Traffic to Your Website – Expert Summary
Driving Traffic to Your Website – Entrepreneur Summary & Reflections
Driving Traffic to Your Website – Episode Summary
Driving Traffic to Your Website - Episode Notes
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Making the Sale
36:02
Making the Sale - Learning Objectives FREE
Making the Sale – Introduction FREE
Making the Sale – Expert Session
Making the Sale – Expert Summary
Making the Sale – Entrepreneur Summary & Reflections
Making the Sale – Episode Summary
Making the Sale - Episode Notes
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Pitching to a Venture Capitalist
32:00
Pitching to a Venture Capitalist - Learning Objectives FREE
Pitching to a VC – Introduction FREE
Pitching to a VC – Expert Session
Pitching to a VC – Expert Summary
Pitching to a VC – Entrepreneur Summary & Reflections
Pitching to a VC – Episode Summary
Pitching to a VC
Pitching to a VC - Expert Notes
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Messaging & Working with the Media
48:12
Messaging & Working with the Media - Learning Objectives FREE
Messaging & Working with the Media – Introduction FREE
Messaging & Working with the Media – Expert Session – Part 1
Messaging & Working with the Media – Expert Session – Media Training
Messaging & Working with the Media – Expert Session – Messaging
Messaging & Working with the Media – Expert Session – Part 2
Messaging & Working with the Media – Summary & Reflections
Messaging & Working with the Media - Episode Notes
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